Bro Brick- Real Soap for Every Man
Tell us how did Bro Brick get it’s beginning? Well about 3 1/2 years ago I was working as a freelance graphic designer and was needing to make some extra cash and this is something I could do at night.
What was your first product you sold? It was a line of tshirts and men's candles called ComMANdles. Unfortunately they didn’t sell very well. So, it turned out that I needed to have a successful work project that generated a revenue stream. I got the idea to start making mens’ soap. This allowed me to show off my branding skills. I didn’t even have a website at the beginning. I was selling on Etsy. I went to trade shows and did as much as I could. Once I switched over to selling soap, things started taking off for me. Within a month CTV had appeared on my doorstep, ready to do a story. The idea was really taking off.
Was it hard keeping up with the production and packaging? Yes it was a lot of work. Not only did I create the soap, I designed the packaging and even wrapped the soap myself, by hand.
How did you learn to make soap? Most of the process I studied on You Tube. I connected with a store called Creations from Eden and they collaborated with me on my soap recipes.
Why did you want to go do your own thing as opposed to go get another job. I like to make something with my hands as opposed to being a graphic designer who works mainly in a digital realm. Plus, I’m not afraid to try new things.
What’s the farthest you’ve shipped your products to? The furthest I have sent my products is to Australia. One store in England carried my soap for a bit. British GQ surprised me and did an article on it! There’s actually a gentleman’s store in Iceland that is currently selling it.
Would you like to ship more of your products around the world? I would but it’s an oil based product and tough to affordably ship.
How many scents do you have in circulation? Right now there are 14 Bro Bricks and a few Chick bricks.
Can we expect any new soap varieties to be revealed soon? If I can come up with a new flavor for sure. I am always on the lookout for advice or suggestions on what to create.
Are you able to keep up with the demand for production? At the moment, yes. Sometimes I will bring in help for wrapping.
Is this a family affair? Yes and no. I have a wife and two kids and I do work from home. I s[pend time developing and managing my soap line during the day til about 4:30 in the afternoon. At the end of the day I hang out with my family and then a bit later on I may return to do a bit of packaging. This has been noticed by the kids and I think it's helping set the stage for some early entrepeneurial skills.